SERVICES
Strategy
Every business wants to grow!
However, you need a plan to get there. A well thought out strategy is the best navigation tool to help you take the most direct route to meet your goals, with as little detours as possible. A strategy is dynamic to respond to the changing forces that affect your business on a day-to-day basis.
Our twist is that we discuss your business strategy first, then create a marketing strategy that aligns to your business objectives. We used to sit in your seat and understand that strategic alignment is essential.
Social Media
Hundreds of millions of users interact with these platforms daily—this is where your customers are.
With multiple channels of interaction, social media allows us to connect your company with your target audience to build your brand, drive website traffic and increase sales.
In a constantly changing, increasingly important mobile world, we ensure your social platforms provide the exposure, traffic and insights needed to support your business goals.
Content Creation
Think of content as a continuing conversation to reach and engage your customers across all digital platforms.
It is the written words, images and design aspects that are personalized to your company.
Our expert writers and graphic designers consistently produce valuable, personalized and relevant content to drive customer action.
Marketing Automation
Marketing automation is the foundation for all of our services.
This refers to the use of artificial intelligence and analytics to know who your target audience is. Artificial intelligence is used to track customer interactions online and to predict the most effective way to communicate with your audience.
Digital landscapes are very noisy and crowded. Marketing Automation provides the tools to guide and track your customers’ experiences. Knowing your target audience, their attributes, interests and stage in the buying cycle is fundamental to creating dynamic interactions.
Paid Online Ads
Why pay for digital space when it is often wasted on poor creatives and low-quality audiences?
Online advertising is paying for digital space on areas like Google and social media platforms to help increase reach and interactions with customers. This includes SEO, SEM, PPC or boosting and sponsoring on social sites.
We will provide you with the largest ad reach with AI-optimized placements on popular digital channels such as Google and Social Media.
Email campaigns are an established and effective way to promote your business.
Done right they allow you to create relationships with new customers and inform and update your current customers on topics relevant to your business (eg. promotions, events, conferences, etc.).
We use this traditional form of direct marketing with a fresh approach. By tracking the customer journey, we can create personalized, dynamic content based on the individual recipient of each email. This maximizes open rates, clicks, and conversions in a cost efficient way.